Bad Boy
Founded in 1982, Bad Boy is a leading international action sports lifestyle brand with worldwide distribution spanning 6 different continents. Bad Boy is dedicated to supporting the alternative sports athlete and is committed to providing high-quality products that enhance the athlete's training, performance and lifestyle. Bad Boy has a long history of supporting the sport of Mixed Martial Arts (MMA) and the associated lifestyle of the athlete and fan. Through support of MMA athletes and events worldwide, Bad Boy hopes to increase awareness and appreciation for the intelligence, desire and dedication demonstrated by these world-class athletes. With international operations headquartered in San Diego, California, Bad Boy spans the globe through its longstanding relationships with over 50 dedicated licensee manufacturers worldwide
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